There will always be whales to replace those that leave. I'm level 100, VIP 15 on server 271. The last real money I've spent was on Firehawks skin ( love that guy) and of course the monthly card. Won't spend anything more either. I started an account on the newest server last week strictly to try my hand at completely f2p. The drops for the top heroes are fricking unbelievable. Already have Goram, Vulko, Daphne and see a lot of players with Sylphi as well as Goram, Vulko...luckily no Hurok yet. Yet with all these great heroes readily available there are still players with 7* Ezio, POP and Rayman. Sometimes all three at once! One player is already level 50 while the second highest is I think 47...that's a lot of stamina purchases for a three level gap. My point is that new whales are born to replace the ones leaving, or just not spending anymore. BTW...Rayman is the #1 hero to have early game. He just decimates all challengers. They're in for a surprise end game when he is pretty well useless.